The Analytics Category

Google Analytics Tips, Guides & Blog Posts


How To:  Configure Events and Conversions for Google Analytics 4

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How To:  Configure Events and Conversions for Google Analytics 4

A guide as to how you can set up event and conversion tracking in Google Analytics 4 in order to measure site engagement moving forward.

How To:  Setup Google Analytics 4

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How To:  Setup Google Analytics 4

With Universal Analytics being deprecated in July 2023, now is the time to get set up on GA4. This is a quick guide to setting up GA4 on your site and configuring page view tags.

How To:  Set Up Google Analytics and GA4 on Multiple Environments

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How To:  Set Up Google Analytics and GA4 on Multiple Environments

Find out various ways to ensure your test/staging data doesn’t dilute your live site data using Google Analytics views and Google Tag Manager.

How To:  Get & Track Form Field Submission Values in Analytics Using GTM

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How To: Get & Track Form Field Submission Values in Analytics Using GTM

Find out how to capture form field submission values via Google Tag Manager and pass as an event to Google Analytics for analytical and reporting purposes.

How To: Block Spam Traffic From bot-traffic.icu In Google Analytics

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How To: Block Spam Traffic From bot-traffic.icu In Google Analytics

Google Analytics data has been hit by a massive spike in spam traffic in the past few days. Find out how to (try and) block such traffic moving forward.

How To:  Track Link or Banner Clicks In The Main Content Area Of A Page Using GTM

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How To: Track Link or Banner Clicks In The Main Content Area Of A Page Using GTM

Find out the most popular links and/or banners on your home page with this easy to implement event tracking.

How To: Track PDF Downloads in Analytics Using Google Tag Manager

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How To: Track PDF Downloads in Analytics Using Google Tag Manager

Track downloads of PDFs (and any other file type) on your site with ease using Google Tag Manager variables, tags and triggers.

How To: Block Google Analytics Spam from Ashburn and Chicago

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How To: Block Google Analytics Spam from Ashburn and Chicago

You may have seen a spike in traffic with low engagement in Google Analytics which is probably spam. Find out how to spot it, and how to block it.

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