Reading Time: 3 minutes
How To: Track Link or Banner Clicks In The Main Content Area Of A Page Using GTM
Find out the most popular links and/or banners on your home page with this easy to implement event tracking.
Reading Time: 3 minutes
Case Study: The Importance of Schema Mark Up
Following a recent audit, a client optimised their site in relation to their use of schema mark up, and saw an immediate growth in organic visibility and traffic.
Reading Time: 7 minutes
How The Corona Virus Is Impacting Search Trends
An analysis of recent organic performance across some of my client websites gives some interesting insights into how the Corona Virus is impacting everyday search trends
Reading Time: 2 minutes
My First Public Speaking Gig At #MancSEO
I recently did my first public speaking gig at MancSEO, a quarterly meet up for North West based SEO and digital folk
Reading Time: 4 minutes
How To: Implement Meta Data on Hashbang URLs using GTM
Some websites are configured in a way that serves duplicate content and meta data which you cannot change via the CMS, such as AJAX generated content on hashbang URLs. However, Google Tag Manager allows you to amend these so the changes will get indexed.
Reading Time: 4 minutes
How To: Track PDF Downloads in Analytics Using Google Tag Manager
Track downloads of PDFs (and any other file type) on your site with ease using Google Tag Manager variables, tags and triggers.
Reading Time: 5 minutes
How To: Implement Robots Noindex Tag With Google Tag Manager
Technical SEO changes can often be difficult to implement without developer support. Use Google Tag Manager to add code such as robots meta tags to a website with ease.
Reading Time: 4 minutes
How To: Implement Breadcrumb List Schema Mark Up (And Why)
Of all the structured data mark-up code that can be applied to a website, one which can have the biggest impact is breadcrumb trail schema. Find out why and how to implement it across your site.
Reading Time: 4 minutes
How To: Block Google Analytics Spam from Ashburn and Chicago
You may have seen a spike in traffic with low engagement in Google Analytics which is probably spam. Find out how to spot it, and how to block it.
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