Reading Time: 6 minutes
How To: Do Local SEO for Multiple Stores Using LocalBusiness Schema and Google Tag Manager
A case study to demonstrate how to implement LocalBusiness schema across many store pages using one custom HTML tag and a look up table.
Reading Time: 3 minutes
How To: Easily Configure Multiple URLs & Parameters In One Trigger Using Google Tag Manager
Find out how to easily configure multiple URL structures and parameters via GTM with one easy to manage trigger
Reading Time: 14 minutes
How To: Do Dynamic Product Meta Data in Magento Using GTM
A case study to show how to implement unique, formatted meta data across a large M2 product database which is also then translated for various regions for international SEO purposes.
Reading Time: 5 minutes
How To: Get & Track Form Field Submission Values in Analytics Using GTM
Find out how to capture form field submission values via Google Tag Manager and pass as an event to Google Analytics for analytical and reporting purposes.
Reading Time: 5 minutes
How To: Block Spam Traffic From bot-traffic.icu In Google Analytics
Google Analytics data has been hit by a massive spike in spam traffic in the past few days. Find out how to (try and) block such traffic moving forward.
Reading Time: 14 minutes
How To: Find Out If Your Sites URLs Are Being Crawled & Indexed by Google
If key pages on your site, or indeed your whole site, are not showing up in search, you may have technical issues preventing search engines crawling and indexing your site.
Reading Time: 3 minutes
How To: Track Link or Banner Clicks In The Main Content Area Of A Page Using GTM
Find out the most popular links and/or banners on your home page with this easy to implement event tracking.
Reading Time: 3 minutes
Case Study: The Importance of Schema Mark Up
Following a recent audit, a client optimised their site in relation to their use of schema mark up, and saw an immediate growth in organic visibility and traffic.
Reading Time: 7 minutes
How The Corona Virus Is Impacting Search Trends
An analysis of recent organic performance across some of my client websites gives some interesting insights into how the Corona Virus is impacting everyday search trends
Reading Time: 2 minutes
My First Public Speaking Gig At #MancSEO
I recently did my first public speaking gig at MancSEO, a quarterly meet up for North West based SEO and digital folk
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